If you’re still running your cannabis business from a spreadsheet, you’re already behind. This isn’t 2015 anymore. The game has changed — and so have the tools.
If you’re moving weight but can’t pull up your top 20 customers in under 10 seconds… you’re not running a business. You’re babysitting chaos.
1. Why Google Sheets Will Bury Your Business
Let’s be real: Google Sheets got you started. Respect.
But what got you here won’t get you there — especially when:
You’ve got more than 10 consistent buyers
You’re tracking orders, invoices, and inventory manually
Your team’s texting each other instead of syncing systems
You can’t segment or retarget buyers
You have zero idea what your LTV or CAC is
If any of those hit — you’re not running lean. You’re leaking.
2. What a CRM Actually Does (That Sheets Never Will)
A CRM isn’t just some fancy software. It’s the engine under the hood. When used right, it helps you:
Track buyer behavior, order history, and preferences
Automate follow-ups, upsells, and delivery scheduling
Collect real-time feedback and optimize product drops
Set roles so your team isn’t stepping on each other’s toes
Build actual buyer relationships (not just transactions)
Your CRM is your storefront, back office, and vault — all in one.
3. The Trappreneur Stack: What to Use
Not all CRMs are built for this game. You need software that understands volume, compliance, and scale. Here’s the short list:
HubSpot or GoHighLevel — for automation-heavy funnels
Cannabis-specific CRMs like Trym or Flourish
Airtable (if done right) — solid middle ground between Sheets and CRM
Shopify + Klaviyo — for brands selling direct
If you’re buying packs every week but can’t tell which clients ghosted last month…
you’re hustling backwards.
4. The Real Flex? Predictability.
Disorganized businesses don’t scale — they stall.
When you have systems in place:
Revenue becomes predictable
Reorders happen without the late-night “yo you got that?” texts
Your team knows what to do without asking
You stop chasing money and start controlling it
Ask yourself: Do you want freedom or fire drills?
5. Ready to Upgrade?
You don’t need to be techy — you need to be serious.
And we’re here to help you cross over.
CTA (Hard):
Visit PassionFarms.org to see the new menu drops.